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Top 100 European furniture brands: website experience index
Website features adoption and product visuals quality
In this report, you’ll find:
- Analysis of the must-have website features and assessment of product visuals quality
- Top 100 European furniture brands ranking based on 17 key drivers
- UX benchmark studies of the top three furniture players
- Comparison with the results from the Top 100 U.S. Furniture Brands Report
The importance of website experience for B2B furniture companies has grown significantly in the past few years and has radically increased since the COVID-19 crisis began.
To get a grasp on the situation, we analyzed essential website features and product visuals quality of 100 European Furniture Brands. See how brands like Muuto, Neptune, and Montana Furniture are thriving with a seamless digital experience and high-quality product visuals.
It’s hard to predict how COVID-19 will change the end customer’s buyer journey. One thing is for sure: users are becoming increasingly demanding, especially in terms of customer service, delivery, range, and product presentation — despite COVID-19.
Claes Hansen, Head of e-commerce, Montana
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